Alex Goldup has shared some thoughts on the comms challenges facing the not-for-profit sector with Charity Times, the business and management magazine for UK sector professionals.
Alex argues observes that scrutiny of charities has intensified and argues that they can, and should, act quickly do defend themselves where the need arises. He notes, however, that robust communications should go hand in hand with a willingness to ask difficult questions about policies and practices – and that the effectiveness of one depends on the other.
Read the blog HERE