The PR Office is pleased to announce that is has been appointed by Toucan, a support network for small businesses in the creative industries, to raise the profile of the company.

The London agency will focus on positioning Toucan as experts and leading commentators on relevant issues regarding start-ups, their requirements and the support needed by arranging meetings with influential media.

Rasha Khawaja, founder and CEO of Toucan, said: “As a talent spotter and cultivator of financial support, professional mentoring and partnerships, Toucan takes an all-encompassing approach to supporting start-ups. The PR will be able to help raise our profile from its unique experience from working with top business media.”

Shimon Cohen, chairman at The PR Office said: “Toucan bring a fresh take on supporting start-ups from the early stages, which is different to a standard incubator. It goes above and beyond to develop businesses and works with them for as long as they need the help. We are delighted to be working with such a unique organisation which will help drive the start-up eco-system and support our economy.”

Toucan is an eco-system that supports creative potential as a long term partner through the tough start-up phases by using a mentor and investor network specialising in food & beverage, lifestyle and retail.